The terms that govern your use of our website and services.
These Terms of Service ("Terms") constitute a legally binding agreement between you and By The Lead ("we," "us," or "our"), governing your access to and use of the website bythelead.com and any related services we provide.
By accessing or using our website, completing our qualification survey, or engaging our services, you acknowledge that you have read, understood, and agree to be bound by these Terms. If you do not agree to these Terms, you must not use our website or services.
By The Lead provides performance-based patient acquisition services for healthcare practices. We generate qualified patient leads through paid advertising campaigns and proprietary qualification systems, and deliver those leads to partnering practices on a pay-per-lead basis.
Our website provides information about our services and includes a qualification survey for prospective partners. Completion of the qualification survey does not guarantee acceptance into our program or create an obligation on either party.
To use our services, you must be at least 18 years of age and have the legal authority to enter into binding agreements. If you are using our services on behalf of a business entity, you represent that you have the authority to bind that entity to these Terms.
The specific terms of our lead generation services — including lead criteria, pricing, delivery methods, and payment terms — are established in a separate Service Agreement between By The Lead and each partnering practice. These Terms of Service govern your use of our website; the Service Agreement governs the business relationship.
We use proprietary methods to qualify leads before delivery. While we take commercially reasonable steps to ensure lead quality, we do not guarantee that every lead will result in a booked appointment, consultation, or closed case. Lead quality is defined by the criteria agreed upon in the Service Agreement.
By The Lead is a marketing and lead generation company. We do not provide medical advice, diagnoses, or treatment recommendations. All patient-facing content in our advertising and funnels is for informational purposes and to facilitate connections between patients and qualified healthcare providers.
When using our website and services, you agree to:
All content on our website — including text, graphics, logos, images, designs, the "By The Lead" name and wordmark, and all related branding — is owned by or licensed to By The Lead and is protected by United States and international intellectual property laws.
You may not copy, modify, distribute, sell, or lease any part of our website or its content without our prior written consent. You may not use our trademarks or branding in any way that suggests endorsement or affiliation without our express permission.
Payment terms for lead generation services are established in the Service Agreement between By The Lead and each partnering practice. These may include per-lead pricing, invoicing schedules, and payment methods.
Failure to make timely payments may result in suspension or termination of lead delivery. We reserve the right to modify our pricing with reasonable notice as outlined in the Service Agreement.
While we strive to deliver high-quality, qualified leads, we make no guarantees regarding the number of leads, the conversion rate of leads to patients, or the revenue generated from leads. Results vary based on factors including your practice's follow-up speed, sales process, pricing, location, and market conditions.
Our website and services are provided on an "as is" and "as available" basis without warranties of any kind, either express or implied. We disclaim all warranties, including but not limited to implied warranties of merchantability, fitness for a particular purpose, and non-infringement.
We do not guarantee that our website will be available at all times or operate without interruption or error. We reserve the right to modify, suspend, or discontinue any aspect of our website at any time without notice.
To the maximum extent permitted by applicable law, By The Lead and its owners, officers, employees, agents, and affiliates shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, revenue, data, or business opportunities, arising out of or related to your use of our website or services.
Our total aggregate liability for any claims arising from or related to these Terms or our services shall not exceed the total amount you have paid to By The Lead in the twelve (12) months preceding the claim.
You agree to indemnify, defend, and hold harmless By The Lead and its owners, officers, employees, agents, and affiliates from and against any claims, liabilities, damages, losses, costs, or expenses (including reasonable attorney's fees) arising out of or related to your use of our website, your violation of these Terms, or your violation of any rights of a third party.
We reserve the right to suspend or terminate your access to our website and services at any time, with or without cause, and with or without notice. Upon termination, your right to use our website ceases immediately.
Termination of lead generation services is governed by the terms of the applicable Service Agreement. Provisions of these Terms that by their nature should survive termination — including intellectual property, disclaimers, limitation of liability, and indemnification — shall survive.
These Terms are governed by and construed in accordance with the laws of the State of Florida, without regard to its conflict of law provisions.
Any dispute, controversy, or claim arising out of or relating to these Terms or our services shall be resolved through binding arbitration in Hillsborough County, Florida, in accordance with the rules of the American Arbitration Association. Judgment on the arbitration award may be entered in any court having jurisdiction.
You agree that any disputes will be resolved on an individual basis and that you will not bring or participate in any class action, collective action, or representative proceeding against By The Lead.
These Terms, together with our Privacy Policy and any applicable Service Agreement, constitute the entire agreement between you and By The Lead regarding the use of our website and services.
If any provision of these Terms is found to be unenforceable or invalid, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall remain in full force and effect.
Our failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision.
You may not assign or transfer these Terms or your rights under them without our prior written consent. We may assign our rights and obligations under these Terms without restriction.
We reserve the right to modify these Terms at any time. When we make material changes, we will update the "Effective Date" at the top of this page. Your continued use of our website or services after changes are posted constitutes your acceptance of the revised Terms.
If you have any questions about these Terms of Service, please contact us:
By The Lead
Email: [email protected]
Website: bythelead.com